To foster pride in our unique profession, and to promote the contributions we provide to the Radio and Television Broadcasting Industry. The Traffic Directors Guild seeks to enhance our careers through information, cooperative services and education.

As our Mission implies, this professional association is primarily membership-funded and membership-driven. We should stress at the outset, the term "Guild" is frequently used to describe unique associations of highly skilled professionals --- which we are. (A less-used and secondary definition of the word sometimes refers to a "union" – which we are not!

TDGA believes in the recognition of individual accomplishment and sharing concepts to permit each member achieve higher levels of efficiency and productivity.

TDGA grew from a few founding visionaries to include hundreds, then thousands of members from small standalone broadcast stations to some of the largest broadcasting groups in the country. Both commercial and non-commercial Public Radio and Television broadcasters are included in its ever-expanding membership. In 2003, the Guild began expanding its services to Television and has already grown beyond its borders to include members in Canada, Portugal and South Africa.

TDGA services range from introductory level handbooks for those new to Radio or Television Traffic, to an on-going resource provider of tools, guidelines and certification courses. It serves as a spokesperson for the collective profession of traffic operations and procedures.

While the Traffic Directors Guild of America maintains an excellent relationship with software vendors serving our unique niche, we maintain a policy of not endorsing or recommending one particular product over another. Our member lists and directories are not sold, leased or available to other associations or organizations. Membership is required for access to certain areas of our website or services.